Friday 9 February 2024

Video Shop Horrors Exhibition

"Video Shop Horrors" was a multimedia exhibition held at Northumbria University's Gallery North, 26th October to 11th November 2023.

"Video Shop Horrors" captured the nascent video shop experience. In the 1980s, horror videos always seemed to be more effectively promoted than those of other genres. The artwork tended to be bombastic, awash with contorted faces, flashing blades, ghouls and gore. 

The so-called ‘video nasties’ moral panic came and went, but its legacy, the types of film it encompassed, and the promotional strategies of the first video distribution companies, live on. This exhibition captured the dynamism of this hugely significant technological moment, pooling from original archival materials, to showcase the promotional strategies employed by video companies to attract consumers and, in some cases, to whip up controversy. The significance of video to the development and enduring popularity of horror films cannot be understated. 

"Video Shop Horrors" recreated the 1980s/90s video shop experience whilst celebrating the aesthetic and the wealth of films that helped define and redefine the horror film genre.

The "Video Shop Horrors" exhibition was led by Dr Johnny Walker drawing on his extensive archive of video-related paraphernalia. The exhibition featured video and music by Dr Steve Jones. The exhibition represents the interests of staff working within the University’s new Horror Studies Research Group.

Below are some videos documenting the exhibition:

An interview with me and Johnny about the exhibition:

The soundtrack I composed for the exhibition:

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